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Why Have Whey Protein Prices Increased?

Monica Green
Published: 28/02/2022 By Monica Green
Content Manager

As the UK’s and Europe’s number one sports nutrition brand*, Myprotein is committed to offering the best quality supplements at affordable prices. To do this, we refuse to compromise on quality. But there are still plenty of ways to ensure you get the best value. 

Committed to Quality 

Instead of cutting corners, we've chosen to absorb some of these costs and make necessary price changes. This ensures that every scoop of Myprotein whey you buy is still made with the highest quality ingredients, manufactured to the highest standards, and guaranteed to be free of impurities.  

Informed Choice 

This is why many of our products are certified by Informed Choice, giving you peace of mind that what you're putting in your body is pure and effective. When you see the Informed Choice logo on our products, you can be confident they're tested to ensure they're free from impurities and banned substances. 

BRCGS Certification 

We're also proud to hold a BRCGS Global Standard for Food Safety certification. This globally recognised standard sets the benchmark for best practice in manufacturing, ensuring we meet strict requirements for quality and safety.

For more information on the rigorous manufacturing processes and testing our products go through, check out our quality assurance page. 

Performance Advisory Board 

To ensure our products are at the forefront of innovation, we work with a Performance Advisory Board. This group is made up of leading experts in nutrition, sports and health, whose collective knowledge guides our research and development. Their expertise ensures that every formulation and ingredient choice is grounded in cutting-edge, evidence-based research. 

How to Get the Most for Your Money 

We know that value is more important than ever. That's why we're always running great offers to help you get the products you need at a great price. Here are a few ways to keep your costs down and get the best value: 

Supersize Your Savings

Our larger bags, especially the 5kg sizes, offer a significantly lower price per serving. If you are a regular Myprotein, buying in bulk is the most effective way to save. 

Subscribe and Save

Save money, and reduce the cost and hassle of repeat orders with our subscription options. You can get free delivery on all recurring orders, and you're in complete control of the frequency. Plus, you can cancel or delay your order at any time to suit your needs. 

Sign up for Sales

We regularly offer great discounts and promotions. The best way to stay in the loop is to follow us on social media and subscribe for email updates with the latest news and offers. You can be confident that you'll always be able to find a good deal. 

Whey Protein Alternatives 

Whey protein isn’t the only high-quality protein you can buy. We offer plenty of protein-packed alternatives that might be a better fit for your budget. 

Impact Casein 

Sourced from ultra-skimmed milk, casein protein delivers a high-quality 24g of protein per serving with minimal fat and sugar. This makes it a great option for any physique goal, providing a slow-releasing source of protein. 

discounted price £29.49‎
Was £41.99‎
Save £12.50‎

Egg White Powder 

With 23g of protein per serving, as well as zero fat and zero sugar, Egg White Powder is an incredibly pure protein source. Whether you want to make high-protein pancakes, scrambled eggs, or simply use it as a post-workout shake, this one’s a great, versatile option. 

discounted price £51.79‎
Was £73.99‎
Save £22.20‎

Impact Vegan Protein 

Our improved vegan protein blend offers 24g of protein and less than 0.5g of sugar per serving. It combines pea protein isolate and fava bean protein to deliver all nine essential amino acids, making it one of the most comprehensive plant-based options available. 

discounted price £7.49‎
Was £11.99‎
Save £4.50‎

Impact Soy Protein 

Soy protein is an incredibly pure, plant-based powder that packs a huge 25g of protein per serving, along with only 0g of fat and sugar. It’s a cost-effective and highly effective whey alternative. 

discounted price £10.99‎
Was £14.99‎
Save £4.00‎

Clear Vegan Protein 

If you prefer something lighter and more refreshing post-workout, our Clear Vegan Protein is the way to go. It offers 10g of plant protein and is fortified with added B vitamins, providing a light, juice-style shake that’s only around 54 calories per serving. 

discounted price £19.99‎
Was £27.99‎
Save £8.00‎

Take Home Message 

While global events have led to unavoidable price increases across the industry, our commitment to quality and value remains absolute. We will continue to prioritise the highest quality ingredients and rigorous testing for all our supplements, guided by our Performance Advisory Board. 

By taking advantage of our larger sizes, subscription deals, and frequent sales, you can ensure you’re always getting the best possible value for your money, and our extensive range of high-quality, budget-friendly protein alternatives means you never have to compromise on your nutrition goals. That’s why we have over 197k Trustpilot reviews with a 4.4 rating. 

discounted price £10.99‎
Was £14.99‎
Save £4.00‎
discounted price £19.99‎
Was £27.99‎
Save £8.00‎
Our articles should be used for informational and educational purposes only and are not intended to be taken as medical advice. If you're concerned, consult a health professional before taking dietary supplements or introducing any major changes to your diet.
Monica Green
Monica Green Content Manager
Originally from London, Monica graduated with a degree in Philosophy from the University of Leeds, where she honed her writing skills at a popular student news website and discovered her passion for weight training. Now, she’s proud to combine her love of fitness with her talent for storytelling. Outside of work, Monica enjoys cooking, exploring new restaurants, and discovering scenic walking routes.

    *Source: Euromonitor International Limited; Consumer Health 2025 edition, retail value sales (RSP), all retail channels, 2024 data.

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