Impact Whey Protein Powder

Impact Whey Protein has been around since day one, and it's been a firm favourite ever since.

High-quality whey protein, tested for impurities, and priced to please, it’s no wonder it’s been our bestselling whey for over 20 years.

Crafted by nutritionists who obsess over every detail, each scoop delivers up to 23g protein*, supporting muscle growth, maintenance, and recovery.¹ Whether it’s performance, wellness, or supporting a balanced lifestyle, it’s the everyday nutrition you need to achieve every goal. 

Performance Advisory Board

Bringing together world-class scientists, doctors, and athletes to shape innovation at Myprotein — combining cutting-edge research with real-world testing to create solutions that actually deliver, for everybody. Find out more about our Performance Advisory Board.

The Protein Guide

Not sure which protein is right for you? Our Protein Guide has you covered.

• Informed Choice certified
• Supports muscle growth and maintenance¹
• High in protein, with a mighty 23g per serving*
• 114kcal per serving*
• Our bestselling protein powder
• More than 40 delicious flavours to choose from
• Crafted by nutritionists
• From the UK's no.1 protein powder brand**

Let's talk about why Impact Whey Protein has stood the test of time. Packing up to 23g of protein* supporting muscle growth and maintenance and more than 40 flavours to choose from, all backed by Informed Choice for that added peace of mind. That's certified confidence in every scoop.

There's more to it than just protein. Each delicious serving contains just 1.9g of fat, 1.8g of carbs, plus a huge 5g of naturally occurring BCAAs delivering a balanced nutritional profile that supports your goals.

And, with less than 115 kcal per serving, Impact Whey Protein gives you the boost you need - without the extra baggage.

Taste the Myprotein difference

Whether you're looking for a post-workout protein boost or want to up your daily intake, Impact Whey Protein delivers with unrivalled flavours that speak for themselves.

With over 40 delicious options, like decadent Chocolate Brownie and velvety Cookies & Cream, never settle for bland. Enjoy every sip and stay committed - because taste matters.

Explore our new added crunch flavours. Indulge in the sweet and satisfying Vanilla Honeycomb or the rich, indulgent Chocolate Caramel, both packed with irresistible crunchy pieces for a taste and texture you’ll love.

Informed Choice: Certified Confidence

Informed Choice sets the global standard in sports nutrition quality control. This voluntary random testing ensures products have been manufactured to recognised international standards.

When you see the Informed Choice logo on our products, you can be confident they're regularly tested to ensure they're free from impurities and banned substances. 

*Nutritional info based on 30g serving of Unflavoured flavour. The nutritional content may vary based on the flavour you choose.

**Source: Euromonitor International Limited; Consumer Health 2023ed, Myprotein's retail value sales, World 2023 data.

1. Protein contributes to the growth and maintenance of muscle mass

2. Protein contributes to the maintenance of normal bones

Why has the packaging changed?

We're excited to introduce new packaging as part of our redesign, but you might still see our previous packaging in your orders as we prioritise reducing waste. Rest assured, it's the same high-quality product.

What is Informed Choice?

Informed Choice is the global standard in sports nutrition quality. Through rigorous retail monitoring, Informed Choice tests supplements to minimise the already low risk of contamination, reducing the likelihood of you taking unsafe and banned substances.

What are the benefits of Informed Choice?

Informed Choice gives you the extra peace of mind, that the supplements you consume have been manufactured to recognised international standards. Any products with the Informed Choice logo are regularly tested for banned substances and contamination — demonstrating a commitment to quality assurance.

Is Impact Whey Protein good?

Impact Whey Protein is a quick and easy way to get more protein into your diet, helping support the growth and maintenance of muscle mass.¹

1. Protein contributes to the growth and maintenance of muscle mass.

How to use Impact Whey Protein?

There are multiple times and ways to enjoy Impact Whey Protein. Whether it's post-workout, as an afternoon boost, or added to your morning smoothie or protein pancakes, any time is perfect for topping up the essential nutrients your body needs.

What does Impact Whey Protein do?

Impact Whey Protein ensures your body stays topped up with high-quality protein. Each serving delivers the essential protein needed to fuel your body, sourced from premium ingredients to provide the everyday nourishment you need.

What is the best Impact Whey Protein flavour?

Here are the top 10 Impact Whey Protein flavours as chosen by our community.

1. Vanilla – A creamy classic.

2. Salted Caramel – A rich, sweet caramelly taste with a hint of salt.

3. Chocolate Brownie – Rich and bold.

4. Natural Chocolate – A chocolatey original.

5. Chocolate Mint – A minty take on an indulgent chocolate base.

6. Chocolate Smooth – Creamy, sweet, traditional flavour.

7. Cinnamon Danish – A cosy, wintery Scandinavian classic.

8. Cookies and Cream – A creamy, vanilla taste with a rich cookie finish.

9. White Chocolate – Sweet and smooth, a milky twist on the original chocolate.

10. Strawberry Cream – A summery combination of berries and sweetness.