Myprotein are proud to announce a partnership with Warrington Wolves Rugby League Club ahead of the 2016 Super League season. As part of exciting and on-going developments at the club, Europe’s largest online sports nutrition retailer will be supplying the players and performance department next year.
The Wolves are the most local professional sports club to Myprotein’s head office in Cheshire, and over the last few years have been one of the elite rugby league clubs in the northern hemisphere; winning 3 Challenge Cups, and competing in 2 Super League Grand Finals and a World Club Challenge Series.
Myprotein will be the club’s Official Nutrition Partner, providing their range of performance nutrition products, along with clothing and training accessories to fuel Warrington Wolves next season, and the brand is planning a number of initiatives as part of the partnership throughout 2016. One of these is to work with the Wolves to revolutionise the club’s cheerleading squad, which will be known as the Myprotein Wirettes.
Both Myprotein and the Wolves will be searching for new talent to join the Wirettes, who will act as ambassadors for the brand, along with having a strong presence at The Halliwell Jones Stadium next year.
Max Holland, Team Sponsorship Manager for Myprotein, said: “I’m thrilled to have finalised this deal with Warrington Wolves. The partnership will incorporate all aspects of performance within the club. The Wirettes will play a key role in that, as will our relationship with the players and coaching staff, and we’ve got a lot of exciting projects in the pipeline on that side of things. We’re based just outside of Warrington so we’re committed to having a very hands-on relationship, focussed on taking the Wire to the top of Super League, both on the field and off it.”
Chloe Bennett, Marketing Manager for Warrington Wolves, added: “This is a very exciting partnership and one that truly encompasses performance and nutrition on and off the pitch. As Max highlights it’s quite extensive starting with a focus on the recruitment of our brand new team of cheerleaders; the Myprotein Wirettes.
“As revealed in our supporters’ engagement survey back in May this year, our cheerleading and match-day operation was a key area supporters felt we could improve on. With this feedback being at the core of all the club’s projects, we’re thrilled to welcome Myprotein on board to help us achieve what we feel will be the best cheerleading operation in Super League. In addition to first-class performances on match days home and away, the Myprotein Wirettes will be a strong squad of female ambassadors for both brands and provide an important link to fitness, health and nutrition.”
Warrington Wolves and Myprotein will be in Warrington’s Golden Square Shopping Centre in the Old Market Square on Saturday 3 October, to begin the search for home-grown talent.
If you would like to take part visit them at the event , email firstname.lastname@example.org for more details.