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With 90% less carbs than a standard protein bar*, our delicious snack is diet-perfect – packed with 20g high-quality protein to give you the hit you need, without the unwanted carbs and sugar.
With five surprisingly indulgent flavours, our innovative team of nutritionists have done it again, providing you with a super snack to be enjoyed anytime of the day.
The high protein content comes from milk protein, which contributes to the growth and maintenance of muscle mass, as well as delivering an amino acid boost – the building blocks of new protein.
Muscle building… are you sure? Yes, it’s extremely important whatever your fitness goals, including getting leaner or simply toning up* – making it a great snack to get you through the day.
Anytime you want! Whether you’re simply feeling peckish, or need a high-protein snack to fuel your day, be sure to pick up your favourite flavour.
Impact Diet Whey – our favourite diet shake with 35g protein per serving, low fat and carb content, and key diet ingredients to help you on your way.
Get more for your money, saving on everything from protein-packed snacks to explosive pre-workouts, and all your favourite supplements.
You receive one reward point for every pound spent, so simply redeem next time you shop to stay fuelled for less.
*Each bar contains a source of protein which contributes to the growth and maintenance of muscle mass.
*Our original High Protein bar
Nutritionals based on Lemon Cheesecake flavour
Consume as a nutritious snack, 1-2 times per day.
Warning: Unsuitable for diabetics. This bar contains natural raw materials. Although extra care has been taken to remove all stones, nut shells or stems from the raw materials, some may still remain.
Storage: The product should be stored and transported at a temperature range of 15°C. to 22°C. away from direct sunlight, extremes of heat change, odour & humidity.
For allergens, see ingredients listed in bold. May contain soy beans, peanuts and products thereof. Made in a facility that handles wheat, gluten, egg, sesame. For allergens, seeds and products thereof.
Almond Vanilla Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Almonds (10%), Oligofructose, Sunflower Oil, Flavourings, Salt, Sweetener (Steviol Glycosides).
Apple Cinnamon Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Sunflower Oil, Almonds, Apple (3.3%), Spices (0.3%), Salt, Flavouring, Sweetener (Steviol Glycosides), Colour (Beta Carotene).
Caramel Peanut Flavour: Milk Protein, Isomalto-Oligosaccharide, Bulking Agent (Polydextrose), Peanuts (9.9%), Oligofructose, Sunflower Oil, Caramel Pieces (3.1%) (Sugar, Glucose Syrup, Sweetened Condensed Milk, Salted Butter (Milk)), Flavourings, Salt, Sweetener (Steviol Glycosides).
Chocolate Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Cocoa Mass (8.8%), Cocoa Nibs (4.4%), Low Fat Cocoa (2.2%), Flavourings, Salt, Sweetener (Steviol Glycosides).
Lemon Cheesecake Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Sunflower Oil, Almonds (5.6%), Flavourings, Salt, Acid (Citric Acid), Sweetener (Steviol Glycosides), Colour (Beta Carotene).
Strawberry Vanilla Flavour: Milk Protein, Isomalto-oligosaccharide, Bulking Agent (Polydextrose), Oligofructose, Almonds, Sunflower Oil, Strawberry (1.1%), Natural Flavourings, Salt, Sweetener (Steviol Glycosides).
Serving Size - 1 Bar (65g)
|Per 100g||Per Bar (65g)|
|Energy||1261 kJ/304 kcal||820 kJ/198 kcal|
|Fat||9.5 g||6.2 g|
|of which saturates||1.1 g||0.7 g|
|Carbohydrate||3.9 g||2.6 g|
|of which sugars||3.7 g||2.4 g|
|Fibre||39 g||26 g|
|Protein||31 g||20.2 g|
|Salt||0.58 g||0.37 g|
The nutritional information is based on the Lemon Cheesecake Flavour version, when choosing an alternative flavour the nutritional values may vary.
552 reviewsSee all reviews
Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of Myprotein.
Recently, MP ran out of these bars (I say ran out, they just ad cookies and cream left, which are the worst) and I absolutely trawled the internet trying to find any bar which could compete with this nutritionally... they just don't exist. Sure, the chocolate ones can be a bit hard, but 10 secs in the mirowave and it's fine. Best flavours are almond vanilla, caramel peanut and apple. Chocolate is okay but don't bother with cookies and cream, it's awful. This is my favorite food product and I hope they stay stocked up!!
These are great if you're out and about and need to get the protein in, i got the chocolate flavour one and these are really hard and firm to eat. I've not tried any other flavours but I will. Will buy again in a different flavour and see if they are firm like the chocolate one. Goes Well With:This goes well with a brew and if you dunk the bar, it goes a little softer
Not the best I have tried. Too sticky and gluey, taste is OK and so are the micronutrients, but comes in handy while being outside the house/office or travelling for long hours.
Caramel peanut flavour taste amazing, both sweet and salty, a soft and chewy nougat like texture and a good amount of whole peanuts. The chocolate flavour on the other hand.. Rock hard and quite plain. Can't wait to try the cookies and cream flavour.Goes Well With:Anything
These mybar zero are great. I have 1 for lunch each day and they are very satisfying and filling. I have only had the Caramel and peanut, and apple and cinnamon. My husband has also started eating the caramel and peanut as a lunch alternative. I shall be ordering them again.
Great tasting bar, low calories and very convenient when you're 'on-the-go'.Goes Well With:Water!
I tried the peanut flavour one it’s very dense I recommend that you put it in microwave for 5/10 secs max then it tastes nice and soft otherwise you might be picking your teeth up of the floor. The macros are decent better then most bars worth keeping as a treat. Goes Well With:Microwave
Nicest protein bars yet, really like the cookies and cream flavour
So good. Just don’t put them in the fridge or you’ll be spitting teeth Great tasting bar at room temperature but a bit of an unusual texture Shame to see they’re out of stock and have been for days now I need to reorder
I've had better tasting low carb protein bars like carb-killa but the amount of maltitol they used concerned me so I decided to try these. These My Zero Bars are like one big bar of nougat, so other reviews that mention how hard they are aren't entirely accurate. They aren't hard so much as it takes a significant amount of chewing to get through one. After eating 2 in a row my jaw was tired. At the time of purchase all they had were the apple cinnamon and cookies & cream. Flavours are ok but nothing to be praised. I'll probably be purchasing again because these are the most affordable low carb bars